Uncategorized

Why Facebook Advertising is better and cheaper option

Posted on

Long before the existence of the internet, the prime mode of advertisement was magazines, newspapers, handouts and suchlike media. However, with the invention of the internet and the advent of Facebook, Google and other social media platforms, there is a sea change in how advertising is being done today. Print advertising Print media has remained a popular way of advertising products, services and businesses. With growing competition among businesses, it was not surprising to find the rates of print ads shoot up. The space in newspapers and magazines started selling by square inches and square centimeters. Today, the cost of a typical ad ranges from $500 to $20,000, depending whether the ad is appearing in […]

Uncategorized

How to hire a freelance copywriter in 6 Easy Steps (Updated)

Posted on

Writing as an art has evolved much beyond the usual paradigm of novels and plays. In the age of millennials, where the attention span varies from as low as 5 seconds or 5 minutes, you will find that content is king. Indisputably so. And so ‘content writing’ has gained as much momentum as the next graphic designer working with a design agency, probably in the alley behind your newly established online business. Now, running a business involves many things, but a business ain’t a business without a product. And that product is your content if you run anything of the online sort. In the race to reach an audience that is as wide as it […]